Using social media for business boosts your site's SEO.
A killer content strategy for SEO is the most important part of earning top spots in search engine rankings, but driving traffic to your optimized pages will cause them to climb much faster in the search engine results pages (SERPs).
Through social media marketing:
- You drive traffic onto your website.
- Your efforts though social will become more significant in your SEO
- With every profile being unique, businesses can give your brand a personality on social networks.
- Everything on a mobile device can be shared with any social network, take that into perspective.